Real Estate Marketing
The Realtor tries to convince the Real Estate Seller that need to be on Realtor.com - they do this through spouting statistic such as they get 60 Million hits a month. How many of these "Hits" do you really think has anything to do with Eureka Montana Real Estate... maybe 10.
The Realtor does not see the relevance of a buyer being able to find your website on a search engine or to directly type in the website and find the Real Estate that you - the Seller has for Sale.
Realtor’s arrogance or their one hundred percent believe in what their “franchise” or the “National Association or Realtors” tells them is not good for you the real estate consumer.
A Realtor will say things like Realtor.com gets over 60 million hit’s a month. And they convince the real estate Seller that this is where they need to be in order to sell their real estate.
This simply is NOT true.
What Does All these “Hits” to Realtor.com that your Realtor brags about, really mean to you the real estate Seller?
The Realtor, their Franchise and the National Association of Realtors wants - NEEDS you to believe that if you list with a Realtor, a member of the club, that you will be put on websites that will get you found by your buyer.
But in Reality - a real estate buyer is looking online for what you have to sell but they are not necessarily going to Realtor.com to do so.
If you were a real estate buyer what you do to start your online search for real estate say in Idaho. Say you want Idaho Horse Property. Would you limit your search to Realtor.com - go there and type in Idaho, or a known zip code, and then fumble through listings looking for horse property in Idaho or in Reality would you Really go to Google.com or your Favorite search engine and type in “Idaho Horse Property”.
I would MOST definitely go the search engine way. This way I would get ALL options, including the For Sale by owner and Non-Realtor...